Dental practices
The most valuable call your practice gets is a new patient. It usually arrives while the person who answers the phone is checking someone in, running a card, or on hold with an insurer.
Why do dental practices miss new-patient calls?
Because one person is doing reception, checkout, insurance verification and the phone, and the phone loses. A new patient who reaches voicemail rarely leaves one — they call the next practice on the map. Meanwhile a large share of the calls that do get answered are hours, location and insurance questions that never needed a person at all.
What fits a practice
The goal is not to replace your front desk. It is to stop the front desk from being the bottleneck on new patients.
The AI agent takes the overflow. It answers when the line is busy, after hours, and at lunch — the three windows where new-patient calls disappear. It books into your scheduling software with the appointment type you specify.
It clears the questions that never needed a human. Hours, parking, address, which carriers you are in network with, what to bring to a first visit. That is a large slice of daily call volume, and removing it gives your front desk back the calls that need judgement.
Then the site. Practices are found through Google Maps and through treatment searches — implants, Invisalign, emergency, a specific insurance carrier. Those are separate pages, and most practice sites have one page called Services.
- AI diagnostic$400, comes off setup
- AI front desk supportfrom $1,000 + $400/mo
- Build time3 weeks
- Clinical advicenever — hard limit
- Discloses it is automatedevery conversation
- Website, built to be foundfrom $850
- Compliance scopeset in the diagnostic
What patients type before they call
Treatment plus place, or insurance plus place. Both are specific, and both need their own page.
- dentist near me accepting new patients
- emergency dentist open today
- dental implants cost + city
- invisalign + city
- dentist that takes + insurance name
- pediatric dentist + city
- how much is a root canal without insurance
- teeth whitening + city
The insurance query is the one most practices never build for, and it is the highest-converting search in the trade — someone typing a carrier name has already decided to go, and is only choosing where. That page is usually one of the six in the Visibility level.
How a practice build runs
Compliance and clinical limits are scoped before anything is built, not retrofitted after.
A 30-minute call
How calls are handled now, what scheduling software you use, which carriers you take, and what your front desk is drowning in.
The diagnostic, one week
Intake mapped end to end, plus the compliance scope: what the agent may collect, what it must never touch, and whether your current stack can support it. $400, off the setup fee if you proceed.
The test battery
25 to 30 real calls: new patient with no insurance, existing patient in pain, insurance verification, cancellation, running late, a parent booking for a child, a sales call. Each with the correct handling written down.
Build, three weeks
Connected to your scheduling software, with the disclosure line, the clinical hard limits, and the metrics dashboard.
Launch, then 30 days of stabilization
Any drift from the agreed battery corrected at no charge.
What will an AI agent never do in a dental practice?
It does not give clinical advice, diagnose, triage symptoms medically, or tell a patient whether something is urgent in clinical terms. It does not quote what treatment will cost under a specific plan. It qualifies, informs on practice logistics, books, and escalates anything clinical to your team. Every conversation states that it is automated.
Questions from practices
Is this HIPAA compliant?
The agent is configured to collect only what booking an appointment requires — name, phone, reason for visit in general terms, insurance carrier — and never clinical detail. Full HIPAA compliance depends on the whole stack, including your CRM and telephony, and it is scoped in the diagnostic before anything is built. If your setup cannot support it, I will say so rather than build around it.
Can it answer insurance questions?
It can state which carriers you are in network with, whether you accept a given plan, and that a specific benefit needs to be verified by staff. It does not quote coverage amounts or estimate what a patient will owe, because getting that wrong costs you a patient and a complaint.
What about existing patients calling with a problem?
They are routed, not diagnosed. The agent identifies that it is an existing patient with a clinical concern, captures the detail, flags it for the practice, and books or escalates according to your rules. It never gives clinical advice — that is a hard limit, not a setting.
Will patients know they are talking to a machine?
Yes, always, on every channel. It is stated at the start of the conversation. In healthcare that is not just an ethics question — a patient who feels deceived about who they spoke to is a patient who does not come back.
The four lines of work
Websites
Three levels, from $600. The site itself, built rather than assembled.
Local search
From $850. Pages built for what your buyers actually type.
AI systems
From a $400 diagnostic. The agent that answers and books.
Care plans
From $60/mo. Hosting, backups, monitoring and monthly hours.
Stop missing new patients.
Thirty minutes. We look at where calls are being lost and what covering those three windows would cost.